From construction to market.
We build the systems that run your project and the campaigns that take it to market. One team, from breaking ground to final occupancy.
Most projects don't fail at marketing. They fail at handoff.
The pro forma is solid. The design is strong. Then construction, sales, and marketing run on three different systems, and nobody owns the space between them.
We work that space. We come in early enough to set up your CRM, your project controls, and your sales process, then we build the brand and run the launch on top of that foundation.
The result is one accountable team from permit to possession — with reporting you can actually take to your lender.
NorthForge Partners is a new firm built by people who are not new to this work — thirty years of construction and fifteen years of project marketing behind us, and more than $300 million in project value brought to market.
Three capabilities. One continuous engagement.
Business Development & Operations
The systems that make delivery predictable.
- Business development strategy
- Construction systems & processes
- Software selection & implementation
- Workflow improvement
- Project controls & reporting
- CRM implementation
- Sales processes
- Operational efficiency
Marketing & Growth
The brand and demand engine behind the project.
- Brand strategy
- Websites & digital presence
- Content & creative
- Lead generation
- Project launches
- Sales & lease-up marketing
- Campaign management
- Marketing strategy
Construction-to-Market Rollouts
Our flagship engagement. End to end, ground to occupancy.
- Project launch & go-to-market strategy
- Pre-sales & pre-leasing campaigns
- Accelerated lease-up strategies
- Show suite & presentation centre launches
- Construction-to-occupancy coordination
- Project turnover & market readiness
- Multi-project & portfolio rollouts
The eight phases we run.
- 01
Go-to-Market Strategy
Positioning, pricing narrative, absorption targets, and the launch calendar.
- 02
Pre-Sales & Pre-Leasing
Registrant capture, nurture sequences, and a qualified list before doors open.
- 03
Show Suite & Presentation Centre
Build-out coordination, staffing, scripting, and opening-week traffic.
- 04
Sales & Leasing Launch
Launch weekend execution, contract flow, and daily conversion reporting.
- 05
Accelerated Lease-Up
Rent-ready sequencing, incentive strategy, and occupancy velocity tracking.
- 06
Development Marketing & Positioning
Brand, creative, media, and the story the market repeats back to you.
- 07
Construction-to-Occupancy
Site progress tied to buyer communication, completion dates, and turnover prep.
- 08
Portfolio Rollouts
Repeatable playbooks across multiple projects and phases without rebuilding each time.
$300M+
Project value marketed
30+ yrs
Combined construction experience
15+ yrs
Combined marketing experience
<5 min
Median speed to contact
Figures reflect the combined experience of our partners.
The asset types we've worked.
Condo Presale
80–350 units
Registration funnels, launch weekends, absorption reporting.
Purpose-Built Rental
100–300 units
Lease-up velocity, incentive strategy, occupancy tracking.
Townhome
40–150 units
Phased release strategy and sales process design.
Mixed-Use
150–400 units
Residential and commercial launch coordination.
Master-Planned
300+ units
Multi-phase brand platforms and portfolio playbooks.
Project details and references are shared under NDA on request.
We've built the buildings, not just the campaigns.
Most project marketing firms have never been on a job site. Ours came up through construction first — building homes, then managing multi-family projects — before moving into marketing and operations. That's why we can talk to your site superintendent and your sales lead in the same afternoon.
30+ years
Combined construction experience
From single-family home building through multi-family project management. We understand construction schedules because we've run them, which is why our launch calendars survive contact with a real completion date.
15+ years
Combined real estate marketing experience
Presale registration funnels, lease-up campaigns, and launch management across British Columbia and Alberta. More than $300 million in project value marketed between us.
Why that combination matters.
A marketing firm that doesn't understand construction will build you a launch calendar that ignores your completion risk. A construction team that doesn't understand marketing will hand you occupancy with no registrant list behind it. Projects lose money in that gap. We work in it.
Three ways in.
Advisory Retainer
Ongoing operations and marketing leadership without hiring a full in-house team.
Discuss this →Project Rollout
A defined engagement scoped to one project, from strategy through occupancy.
Discuss this →Portfolio Program
Standardized playbooks, reporting, and launch systems across a multi-project pipeline.
Discuss this →Have a project coming to market?
Tell us the stage you're at. We'll tell you what we'd do first.